You know that moment when leadership asks, “How much are we spending on social video?” You pause — not because you don’t know your campaigns, but because answering means: Pulling multiple reports. Reconciling mismatched labels. Piecing together data from different teams to get to a single number. That’s not just a reporting headache. It’s a
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As AI tech continues to advance into filmmaking and video editing, Netflix has become the first big player I’m aware of to try to impose some order. It’s published a fairly detailed set of rules for generative AI use in content production, which studios will need to follow when they contribute to films or series
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A non-profit organization that is supported by Cloudflare, GitHub, and other organizations has open-sourced domain names, making them available with no catches or hidden fees. The sponsor of the free domain names explains that their purpose is not to replace commercial domain names but to offer an open-source alternative for developers, students, and people who
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Perplexity is opening up a pool of $42.5 million to publishers. As part of a new subscription model called Comet Plus, publishers can now get paid from direct, crawler and AI agent traffic through Perplexity’s AI-powered web browser Comet. The company created the new model based on feedback from publishers that are already part of
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When considering why so much urban and contemporary art exists in today’s Berlin, it is important to acknowledge the abundance of ambiguously owned and minimally policed property that was available during the early post-Wall era, as well as the accrued cultural capital the resulting works have offered to local government and developers in the last
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In a post “growth-at-all-costs” era, B2B go-to-market (GTM) teams face a dual mandate: operate with greater efficiency while driving measurable business outcomes. Many organizations see AI as the definitive means of achieving this efficiency. The reality is that AI is no longer a speculative investment. It has emerged as a strategic enabler to unify data,
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Travelers flying from or through Chicago O’Hare International Airport could score a first-class upgrade—for their wardrobe, courtesy of King’s Hawaiian. In celebration of the bread maker’s logo relaunch, which it describes as “softer,” King’s Hawaiian is debuting a limited clothing collection at the airport, known as Softwear Sets. The ultra-comfy sweatshirts and sweatpants inspired by
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Many agencies and marketers believe that success in paid media is primarily down to the quality of your ads or the specificity of your landing pages. While those elements are important, they’re meaningless unless they sit on a foundation of alignment with client needs. The cleanest account structure and flawless creatives may hit every platform
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In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: What should we expect from social commerce during the 2025 holiday shopping season? In 2024, social commerce moved decisively into the mainstream.
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John Connors, CEO and founder of Boathouse, has spent the last 25 years zagging while most independents zig. And for the most part, the strategy has worked well enough that the Boston-based full service agency has grown steadily — in 2025, Connors expects to grow between 5-10%, as it handles about $100 million in billings.
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Google’s Barry Pollard recently explained why website owners see different Core Web Vitals scores in Chrome User Experience Report (CrUX) versus Google Search Console. The short answer: both tools can be correct because they measure different things. Pollard addressed the issue on Bluesky after questions about sites showing 90% “good” page loads in CrUX but
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Don’t be fooled by his offbeat humor and style. Comedy musician “Weird Al” Yankovic has had an enduring career spanning over 40 years, topping the charts, winning Grammy Awards, and earning a star on the Hollywood Walk of Fame. Like many others, Weird Al has a name and legacy to protect, which makes him the
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Investigating what he calls “capitalist fear mitigation”, Alexander repurposes extra-human sensory experiences of technologies like night vision and thermal imaging, aesthetics that instantly recall the internet’s “military death-cam footage”. Then, he encases them inside the otherwise harmless shop-bought sheet cake, creating an unsettling contradiction – it normalises the quiet but terrific violence of our media’s
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AI search has completely changed the way customers make decisions. If you’re still just tracking data instead of driving sales from AI search, you are missing out. Join Bart Góralewicz, Co-Founder of ZipTie.dev, on September 3, 2025, for an insightful webinar on how to map customer journeys in AI search and turn those insights into
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Photographer Vic Moy was raised in a belief system where children were seen but not heard: “So, part of my personal and creative journey has been about giving myself ongoing permission: to speak, feel, reflect, heal, and to grow,” she says. She looks forward to a future where “it’s safe to feel, somewhere frostbite doesn’t
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A vulnerability advisory was published for the Inspiro WordPress theme by WPZoom. The vulnerability arises due to a missing or incorrect security validation that enables an unauthenticated attacker to launch a Cross-Site Request Forgery (CSRF) attack. Cross-Site Request Forgery (CSRF) A CSRF vulnerability in the context of a WordPress site is an attack that relies
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CNN NewsNight with Abby Phillip earned a rare win on CNN as it was the network’s top show in total viewers and the Adults 25-54 demo. Fox News’ The Five was the top show of the evening in total viewers, with Gutfeld! leading the way in the demo. Over at MSNBC, The Last Word with
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The best Unreal Engine 5 games demonstrate why Epic Games’ real-time digital creation platform has become so popular among devs big and small. Many of the best UE5 games showcase the engine’s ability to achieve impressively detailed 3D realism through its powerful physically-based rendering and features like Nanite virtualized geometry and Lumen dynamic global illumination.
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Patchstack published a case study that examined how well Cloudflare and other general firewall and malware solutions protected WordPress websites from common vulnerability threats and attack vectors. The research showed that while general solutions stopped threats like SQL injection or cross-site scripting, a dedicated WordPress security solution consistently stopped WordPress-specific exploits at a significantly higher
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Marketers love bold words. Radical candor. Radical transparency. Radical acceptance. They sound daring, but in practice, they’re often hollow — more performance than principle. In organizations where truth is bent to fit the storyline, “radical” language becomes branding, not behavior. This behavior is everywhere in marketing. We talk about candor but punish dissent. We talk
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