LinkedIn is making a late but logical move to own B2B creator infrastructure before someone else does. As of today, the platform has launched its first creator marketplace, making creator discovery easier — or at least more scalable for marketers looking to reach LinkedIn’s growing creator ecosystem — the latest step in a multi-year push
Read More
Arsh and the in-house team looked at historic World Cup graphics, 20th century World’s Fair posters from the city and vintage soccer ephemera. Arsh designed a ton of initial designs but “none of them felt like they were for New York” – so she looked more into how to subvert simple touristy imagery and represent
Read More
This post was sponsored by Branch. The opinions expressed in this article are the sponsor’s own. Is AI search actually replacing SEO, or do I need to budget for both? How do I attribute conversions to ChatGPT vs. AI Overviews? AI is progressing so quickly that it’s hard to keep track of the changes, let
Read More
When you go to the Cannes Lions, you get blasted—not just with rosé, but with a whole lot of noise. ADWEEK is going to try to help you process it in a cool new way. We’ve partnered with Code and Theory to supply the articles that will power ai.rwaves, an AI-powered radio station broadcasting live
Read More
It’s been a year since Nintendo Switch 2 launched, and I’ve been lurking on the sidelines, and Mario Karts whizzed by and Donkey Kong’s hurled bananas, because, honestly, I wasn’t sure it was for me. But I’ve changed my mind, mostly because of The Duskbloods, particularly following the Nintendo Direct reveal of a network multiplayer
Read More
An SE Ranking analysis of 100,000 keywords found Reddit grew its top 3 presence in all 20 niches tracked after the May core update. For transparency, SE Ranking sells rank-tracking and AI visibility tools, and the data comes from its own keyword-monitoring platform. Data suggests Reddit grew most in niches where people look for personal
Read More
OpenAI is taking another step toward building a full-fledged advertising platform. The company has begun testing a new ad format inside ChatGPT that allows multiple advertisers to appear within a single sponsored placement. The move expands the amount of ad inventory available in ChatGPT while giving advertisers more opportunities to reach users during product research
Read More
ALTA is a personalized AI styling app that merges technology and fashion to help users build their own style language based on data. It provides tailored outfit recommendations and virtual fitting experiences, empowering users to dress with confidence.
Read MoreGini Dietrich explains why enterprise readiness is a system question, not a measurement question—and how to win the budget conversation The post Your Measurement Problem isn’t Really a Measurement Problem first appeared on Spin Sucks.
Read More
Local SEO has evolved a lot over the years, from the early days of just having to have a consistent name, address, and phone (NAP) profile coherence across the internet, through to the Possum update in 2016 (which introduced address-based filtering that made virtual offices and shared-address listings significantly riskier for local pack visibility) and
Read More
Over the years, the automated, data-driven ad buying process that is programmatic has crept into the human-led negotiations that make up upfront negotiations. That’s come to a head this year. That shift is seen at Disney and Warner Bros. Discovery, for example. In covering this year’s upfronts, Digiday reported that Disney sees 70% of its
Read More
For our Nicer Tuesdays event at Cannes this year, we are teaming up with leading AI-powered visual communication platform Canva to bring visitors a series of inspiring talks by creatives, taking place at Canva’s own Creative Cabana. A Happy Hour celebrating the global creative community, this year’s gathering is set to spotlight a diverse range
Read More
Google’s John Mueller recently confirmed that using hyphenated domain names are okay for SEO. Hyphenated domain names, long shunned in the SEO community as spammy, are apparently confirmed to not have any kind of negative signal attached to it. Hyphenated Domain Names And SEO Hyphenated-domain-names were a big deal in the early days of SEO
Read More
OpenAI has confidentially filed for an initial public offering, the company announced Monday, joining its rival Anthropic in a race to Wall Street as AI moves from private markets to public scrutiny. In a post on X, OpenAI said it had submitted a confidential S-1 filing with the SEC. “We have not decided on timing
Read More
Refresh 2026-06-08T18:22:28.049Z (Image credit: Future) And that’s it, after just an hour an 20 minutes, the Apple WWDC 2026 keynote is concluding with a musical tribute to iPhone apps from Erick the Architect. 2026-06-08T18:15:54.878Z In his sign off, Tim Cooks confirms that the Siri AI public beta will launch in July ahead of the full
Read More
How do you prove AI search is driving revenue when your current measurement stack wasn’t built to track it? Which metrics prove AI search value without click data? What KPIs should you track to actually see SEO impact? As zero-click journeys grow and AI influence moves off-site, traditional channel-level reporting leaves senior marketers without visibility
Read More
The best TV ads don’t just generate awareness. They generate searches. When a high-impact campaign airs, viewers immediately turn to Google, YouTube, and other platforms to learn more, find products, or continue engaging with a brand. The challenge isn’t generating that interest. It’s being ready to capture it. A recent World Cup campaign from Fox
Read More
Many businesses see their Google Business Profile as a listing to verify and then leave untouched. Google’s new Ask Maps feature treats it as a conversational dataset for generating helpful answers about a business. The questions Ask Maps answers are what make change meaningful. When someone asks for a 24-hour locksmith who can get into
Read More
The 2026 upfront marketplace has begun to move, with both holding company media agencies as well as some independents cutting deals, principally with media sellers that control both linear TV and streaming options. As expected, sports inventory is the principal bait that sellers have put on their hooks to land client dollars — but haggling
Read More
When graphic designer James Stuart isn’t kicking out the jams in Arabic-language punk band Haram, he’s managing a “somewhat incongruous balance between designing artwork for musicians” and making documentary films. When a life in making non-fiction films called to him ten years ago, he still kept one foot in his design career. “Now I just
Read MoreFor more professional opportunities join our newsletter.
